Website Design
INSPIRING ACTION
THROUGH MORE THAN JUST a pretty website
The way people browse online is a lot like walking along a cute downtown street that’s full of people, shops and restaurants. What ultimately leads them inside a particular shop is the visual appeal: the aesthetic and products in the window that feel so perfectly tailored to their style and needs. Don’t you love when you walk into a store that feels like it speaking to you?
Well, that’s the effect your personalized, professional website can have on your ideal client, too. Picture your ideal client standing in front of your website window. What will ultimately convince them to stick around? You guessed it: intentional, thoughtful web design.
The 5-STEP WEBSITE DESIGN PROCESS
Whether you’re launching something new or ready to take your existing business to the next level, this process will be both ease-filled and transformative.
ORGANIZE.
Before your start date, I’ll ask you to gather your site content–copy, photos, logos, brand identity guidelines, etc, so it’s all ready to go.
STRATEGIZE.
Before embarking on a design project, it’s important for me to get to know you and your business. I’ll send a questionnaire for you to fill out. On your start date, we’ll hop on a strategy call.
DESIGN.
Next, I’ll create mock-ups of your new website. We’ll hop on a call and so you can provide feedback as we go over them together.
BUILD.
In this stage, I turn the mock-ups into a live website. We’ll hop on one final call to go over the live website and make changes if needed. I’ll also show you how to navigate your Squarespace dashboard and update your site.
LAUNCH.
It’s time to celebrate the launch of your new website! You’ll have access to me via email for tech support for a full month after your launch date.
* If you need further help, updates, or maintenance, you can collect all your updates and then book me for an 1-day intesive so we can tackle your list during one strategic day of action.
WHAT YOU’LL NEED TO GET STARTED
Great web design is like a jigsaw puzzle. It only comes together when you have all of the pieces. Here are the puzzle pieces you’ll need to have to ensure a successful project.
brand guidelines
I require all of my clients to have professional branding done before we work together. Brand guidelines should include a color palette, typography selection, logo, alternate logos, and submarks. Brand illustrations, patterns, or textures may be included.
professional photos
You’ll need a large selection of professional brand photos to use on your website. These can be supplemented with high quality stock photos if needed. I recommend searching for a local brand photographer who match your brand aesthetic.
WEBSITE COPY
Copy is king, which is why it’s essential to have robust website copy that captures your brand voice. If you are not 100% confident in your ability to write outstanding copy, I strongly recommend partnering with a professional copywriter for this project phase.
KAJAL HAS BEEN SUCH A GODSEND TO ME. I am in awe of her organization abilities, her grasp of my total concept and the swiftness with which she executed all of these details. I appreciate her flexibility with all of the changes that I have made in the roll out of this. I am thrilled with theprogress that we have made!”
- Jen Jensen
www.sonomavalleyacupuncture.com
SQUARESPACE WEBSITE INCLUDES:
DESIGNED FOR
Heart-based businesses at all levels
ORGANIZE + STRATEGIZE
Digital strategy & discovery phase
Weekly Check-ins
DESIGN + BUILD
Design & development of a responsive (mobile-friendly) website
Up to 5 page designs (e.g., Home, About, Services, Blog, Contact)
Optional: Blog set up with comment functionality
Social Media + Newsletter opt-in integration
Contact forms as needed
Basic SEO
Mailchimp Set Up
LAUNCH!
**Branding (logo + BRAND GUIDE) is a prerequisite to BOOK WEBSITE SERVICES.
Your Investment
$4500 + potential add ons
50% due at time of booking / 25% due at start of project/ 25% due at completion
Timeline: ~2-4 weeks
Kajal’s creativity coupled with her willingness and ability to quickly incorporate my feedback ensured that this project was completed within my stated time frame.
- Dimple Dhabalia
www.rootsintheclouds.com
OPTIONAL ADD-ONS
E-Commerce functionality: +$2500
Acuity Scheduling Set up - $450
OTHER SERVICES
CLARITY COACHING
BRANDING + WEBSITE Package
$11,750
Packaging these serives together saves you $750!
Optional website add-ons not included in this price.